Writing
Analysis, research, and practical guides from the SOM community.
TechCrunch Was Blocked. Now It's 77×. What Changed?
Plasmate v0.5.0 fixed something important: major news sites blocked by anti-bot protection now fetch cleanly. TechCrunch went from the failure list to 77× compression — the highest in the news vertical.
The Discovery Gap: Why AI Agents Miss Your SOM Directives
Even when publishers correctly implement SOM Directives, most AI agents never find them. The research explains why — and what framework authors can do about it.
The Publisher's Third Option
Publishers face a binary: block AI agents or serve them raw HTML at full cost. The robots.txt SOM Directives proposal offers a third path — cooperative, economically rational, and five minutes to implement.
How to Read the WebTaskBench Leaderboard
What does a 43x compression ratio actually mean for an AI agent? A practical guide to interpreting token efficiency data and why it matters for your publishing economics.